Showing posts from May, 2012

Three Ways to Create Stable Social Media Presence

Social media marketing isn't about self-hype or personal propaganda. It's about creating long-lasting customer engagement process. Hence, it would take time, efforts, and money (sometimes) to create stable social media presence.
It would be really interesting to see how marketers are adapting to improved marketing tactics to create constant business opportunities with customers. The availability of both, free and paid, marketing techniques contribute towards establishing strong online brand creation process. In such scenario, it would be really important to attain balance between these free and paid techniques to attain stable output.
Here are some influential ways to help you create stable social media presence.
1. Consistent Content Delivery across Social Media Platforms:  Social platforms like Facebook, LinkedIn, and Twitter have provided multiple content delivery options for marketers to reach out to target audience. But the significance lies in maintaining consistency in…

Social Media: Importance of Real-time Customer Conversation

Social media platforms like Twitter, Facebook, and LinkedIn not only provide marketers with an opportunity to stay on-target, but also presses the need for consistency and innovation in their customer management process. A 140-character tweet, or a Facebook post can really help marketers to go directly in-front of their customers with their brand, product or marketing message. This personalized attention really makes it essential for marketers to be very precise, simple and short in their marketing message delivery. 
The real-time conversation with target audience has made social media activities comprehensive and complete.This real-time conversation not only adds value to overall marketing activities, but also makes them more fruitful and successful. This element of 'success' has played a crucial role in enhancing the acceptance of social media marketing at every possible level of marketing activities.
Social media marketing is an influence marketing. An…